Sports Managers work with and represent professional athletes. Some of the many skills these professionals have an learn in school include professional athlete contract negotiation, athlete endorsements, arranging promotional opportunities and appearances, individual sport certifications, legal and financial issues, recruitment, draft and/or workout preparation, athlete marketing, post career counseling, and athlete mentoring skills. Sometimes, Sports Managers also work as Sports Agents.

Sports Manager courses usually combine sports and business. These professionals hold jobs in a variety of businesses not limited to professionals sport teams, college athletic departments, sport communication and public relations firms, sports agencies, health and fitness facilities, parks, and recreation organizations.

Some professionals choose to follow up a sport management degree by going to graduate school for a Master's and/or doctorate, or by attending law school to become sport agents.